Description:
You will be responsible for the creation, management, and optimisation of websites and digital platforms across multiple brands. This includes maintaining CMS-driven websites (primarily Umbraco and some WordPress), implementing e-commerce functionality, managing digital tracking and SEO, and supporting data-driven marketing strategies. You will also manage Salesforce Pardot assets for lead generation and campaign execution and be responsible for the setup and integration of analytics and tracking tools.
Requirements:
Technical Skills
CMS Management: Umbraco (primary), WordPress (secondary) Front-End Development: HTML, CSS, JavaScript E-Commerce Platform Integration & Maintenance (product setup, payments, carts) Marketing Automation: Salesforce Pardot (forms, dynamic lists, campaigns, emails) SEO Implementation: On-page, technical, metadata optimisation Google Tools: Google Analytics 4 (GA4) setup and management Google Tag Manager (GTM) Google Search Console (GSC) Microsoft Power Platform: Power Apps (app creation and customisation) Power Automate (workflow automation) SharePoint Lists (data handling and integration) Script and Tag Implementation (e.g., analytics, pixels, tracking codes) Design & Content
Analytical & Strategic Thinking
Key Responsibilities
Website ManagementCreate, update, and maintain websites across multiple brands using Umbraco and WordPress CMS platforms. Ensure websites are responsive, secure, and optimised for performance across all devices and browsers. Implement and manage e-commerce functionality where required. Apply consistent branding, visual standards, and UX best practices across all sites.
E-Commerce Operations
Maintain product data, pricing updates, and inventory displays across e-commerce platforms. Collaborate with internal teams to launch online campaigns, promotional banners, and landing pages. Monitor and optimise site performance, conversion funnels, and transactional functionality. Ensure e-commerce compliance with data protection, PCI, and accessibility standards.
Search Engine Optimisation (SEO)
08 Jul 2025;
from:
gumtree.co.za