Description:
Marketing Manager Wine & Hospitality. This position is available immediately.
Simondium, Western Cape
Work Type: On-site | Full-time
A well-established premium wine and hospitality destination in Simondium is looking to appoint a Marketing Manager with a rare blend of commercial thinking and hands-on digital execution.
This role suits a marketing professional who enjoys working across strategy, sales performance, and content creation, and who is comfortable operating independently in a fast-paced, owner-managed environment.
Key Responsibilities
Digital Content & Social Media
Plan, create, and publish short-form video content across Instagram, TikTok, and related platforms Film and edit content in-house using mobile-based tools Monitor social trends and apply them selectively to suit a premium brand Manage daily interaction across social platforms, including comments, messages, and tagged content Deliver targeted digital campaigns aimed at specific international and seasonal marketsCommercial Marketing & Direct Sales
Align marketing initiatives with available wine inventory and sales priorities Develop and execute campaigns that support direct-to-consumer sales Support growth and retention of the wine club or membership programme Improve e-commerce performance through traffic growth, conversion optimisation, and email marketingGuest Journey & Data Capture
Implement initiatives to convert on-site guests into digital leads Support occupancy and revenue targets for accommodation and hospitality offerings Collaborate with hospitality management to address seasonal demand gaps via digital channelsBrand & Stakeholder Alignment
Ensure consistent brand presentation across all digital and printed materials Coordinate with internal teams across wine production, hospitality, and food & beverage partners Maintain a premium brand standard across all customer touchpointsRequirements:
46+ years experience in marketing, ideally within wine, hospitality, luxury, or lifestyle sectors A portfolio of social media or video content created personally (required) Strong mobile video filming and editing capability Experience with e-commerce platforms such as Shopify or WooCommerce Email marketing tools (e.g. Klaviyo, Mailchimp) F
20 Jan 2026;
from:
gumtree.co.za