Pro Shop Manager and PGA Coaching Professional

Description:

Purpose:

• The Golf Club Professional and Pro Shop Manager is responsible for delivering an exceptional golfing experience to members and guests.

  Education:

  • Minimum:
    • Graduated Grade 12
    • Ideal:
      • PGA Qualified

        Requirements:

        • Drivers License

          Experience:

          • Minimum:
            • Proven Experience in golf operations and retail management
            • Ideal:
              • Minimum 3-years experience managing an on course golf shop

                Job Description:

                • Pro Shop Management
                  
                  • Oversee all retail functions: stock control, merchandising, POS operation, and customer service.
                  • Order, receive, and manage inventory to maximize sales and minimize shrinkage.
                  • Design attractive merchandise displays and seasonal layouts.
                  • Ensure accurate financial reconciliation and cash-up procedures.
                  • Customer Service & Member Experience:
                    
                    • Maintain a friendly, professional, and welcoming environment in the Pro Shop and practice facilities.
                    • Build strong relationships with members and regular guests.
                    • Address concerns promptly and maintain high service standards across all operations.
                    • Assist with member communications regarding events, promotions, and updates.
                    • Coaching and Player Development:
                      
                      • Provide individual and group coaching to members, guests, and juniors.
                      • Conduct club fittings, swing analysis, and player improvement programmes.
                      • Develop junior golf programmes, clinics, and community outreach where required.
                      • Promote a culture of learning and encourage golf participation at all levels.
                      • Administration & Reporting:
                        
                        • Prepare monthly sales reports, training logs, and operational summaries.
                        • Monitor and manage Pro Shop budgets, cost controls, and revenue targets.
                        • Maintain accurate lesson booking records, membership data, and tournament files.
                        • Collaborate with Club Management on marketing campaigns and club development projects.

                          Competencies:

                          • Knowledge:
                            • The Golf Club Professional & Pro Shop Manager is responsible for delivering an exceptional golfing experience to members and guests.
                            • This dual-role position combines the operational leadership of the Pro Shop with the professional expertise of a qualified Golf Professional.
                            • The Pro Shop Manager will manage retail operations, provide high-quality golf instruction, oversee daily golf operations, and promote a welcoming, service-driven atmosphere throughout the Club.
                            • Skills:
                              • Must possess strong administration skills.
                              • Full understanding of the club systems, as well as the function booking and member account modules
                              • The incumbent will be required to have the ability to work under pressure, to determine priorities and displ