Where

Mid Brand Manager

Executive Placements
Cape Town Full-day Full-time

Description:


Responsibilities:
Digital Hub Management: Lead the optimization of our website with our digital agency, focusing on UX, branding, and conversion
Search & Visibility: Drive organic growth by implementing SEO strategies, conducting keyword research, and monitoring performance
Social & Community Strategy: Develop and execute campaigns across key social platforms (Instagram, TikTok, Facebook, etc.) to build engagement and grow our global community
Global Collaboration: Work with international distributor teams to adapt strategies for local markets and ensure brand consistency
Content & Campaign Alignment: Partner with creative and brand teams to produce compelling digital content that supports product launches and brand initiatives
Data-Driven Decisions: Monitor, analyse, and report on key metrics to refine strategies and provide actionable insights to senior leadership

Skills & Experience (Not negotiable):
A Bachelor degree in Marketing, Communications, or a related field
4-6 years of hands-on digital marketing experience, ideally within premium consumer goods (skincare experience is advantageous)
Proven expertise in website management, SEO/SEM, and multi-platform social media strategy
Proficiency with analytics tools (e.g., Google Analytics, SEMrush)
Excellent project management and communication skills
A strong creative eye and understanding of digital branding
Experience with AI marketing tools is a bonus


Contact JADE GELDENHUYS on
19 Dec 2025;   from: gumtree.co.za

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