Description:
Job Title: PPC Specialist
We are seeking a talented and experienced PPC Specialist to join our dynamic marketing team. The ideal candidate will have a passion for paid advertising and a proven track record of driving successful PPC campaigns.
Responsibilities:
- Develop, implement, and optimize PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media advertising
- Conduct keyword research and analysis to identify new opportunities and optimize existing campaigns
- Monitor and analyze campaign performance and make data-driven decisions to improve ROI
- A/B test ad copy, landing pages, and other creative elements to maximize conversions
- Stay up-to-date on the latest trends and best practices in PPC advertising
- Collaborate with other team members to achieve overall marketing goals and objectives
- Provide regular reporting and insights to key stakeholders on campaign performance and opportunities for improvement
Qualifications:
- Bachelor's degree in marketing, advertising, or a related field
- Minimum of 2 years of experience managing PPC campaigns
- Proficiency in Google Ads, Bing Ads, and other PPC platforms
- Strong analytical skills and the ability to interpret data to make informed decisions
- Excellent written and verbal communication skills
- Detail-oriented and organized, with the ability to manage multiple campaigns simultaneously
- Google Ads certification and experience with Google Analytics is a plus
If you are a results-driven PPC Specialist with a passion for digital marketing, we want to hear from you! Join our team and help us achieve our marketing goals through successful paid advertising campaigns.