Where

Sales & Business Development Manager

Helderberg Personnel cc
Cape Town Full-day Full-time

Description:

SALES & BUSINESS DEVELOPMENT MANAGERCape Town – Mouille Point: My client, a premium boutique hotel, is seeking a strategic, customer-focused Sales & Business Development Manager to join the team during an exciting phase of growth. If you are passionate about sales, hospitality, and tourism and driven to build strong teams and deliver exceptional guest experiences, this opportunity is for you. Purpose of the Role : To drive revenue growth through strategic sales and business development initiatives, focusing on room sales, food and beverage, and event bookings. The role is responsible for strengthening the hotel's market position, enhancing brand visibility, and cultivating long-term relationships with key clients and partners.

Key Responsibilities Include but Are Not Limited To

Sales & Business Development

  • Develop and implement a comprehensive sales strategy to grow room revenue, F&B sales, and event bookings
  • Identify and pursue new business opportunities, including corporate contracts, travel agencies, tour operators, and luxury leisure markets
  • Build and maintain strong relationships with key accounts, clients, and stakeholders to ensure repeat business
  • Conduct site inspections, sales presentations, and attend networking events to promote the hotel
  • Monitor market trends, competitor activity, and industry developments to maintain a competitive edge
Revenue & Performance Management
  • Collaborate with the General Manager to optimise pricing strategies and maximise ADR and occupancy
  • Track and analyse sales performance data and prepare regular reports and forecasts
  • Contribute to setting and achieving revenue targets across multiple market segments
Marketing & Brand Positioning
  • Work with the marketing team to plan and execute targeted campaigns and promotions
  • Drive brand visibility through strategic partnerships, PR engagements, and trade show participation
  • Represent the hotel at key industry events, exhibitions, and forums
Collaboration & Teamwork
  • Provide guidance and training to internal teams on sales strategies and client engagement
Criteria
  • Tertiary qualification in Sales, Business Development, or a related field
  • Minimum 5 years’ experience in a similar role (hospitality experience advantageous)
  • Proven experience in hospitality sales and business development
  • Strong commercial acumen and understanding of revenue management principles
  • Excellent communication, negotiation, and relationship-building skills
  • Ability to work independently and as part of a collaborative team
  • Familiarity with local and international market segments relevant to luxury hospitality
  • Proficiency in CRM and sales performance software is advantageous
  • High level of proficiency in English – an additional international language will be advantageous
On Offer
  • Competitive salary, commensurate with experience
  • Access to company benefits and staff discounts
  • Professional development and career growth opportunities
  • Inclusive, values-driven company culture
  • An opportunity to contribute meaningfully to a premium hospitality brand during its exciting growth phase

Requirements:

  • Develop and implement a comprehensive sales strategy to grow room revenue, F&B sales, and event bookings
  • Identify and pursue new business opportunities, including corporate contracts, travel agencies, tour operators, and luxury leisure markets
  • Build and maintain strong relationships with key accounts, clients, and stakeholders to ensure repeat business
  • Conduct site inspections, sales presentations, and attend networking events to promote the hotel
  • Monitor market trends, competitor activity, and industry developments to maintain a competitive edge
  • Collaborate with the General Manager to optimise pricing strategies and maximise ADR and occupancy
  • Track and analyse sales performance data and prepare regular reports and forecasts
  • Contribute to setting and achieving revenue targets across multiple market segments
  • Work with the marketing team to plan and execute targeted campaigns and promotions
  • Drive brand visibility through strategic partnerships, PR engagements, and trade show participation
  • Represent the hotel at key industry events, exhibitions, and forums
  • Provide guidance and training to internal teams on sales strategies and client engagement
  • Tertiary qualification in Sales, Business Development, or a related field
  • Minimum 5 years’ experience in a similar role (hospitality experience advantageous)
  • Proven experience in hospitality sales and business development
  • Strong commercial acumen and understanding of revenue management principles
  • Excellent communication, negotiation, and relationship-building skills
  • Ability to work independently and as part of a collaborative team
  • Familiarity with local and international market segments relevant to luxury hospitality
  • Proficiency in CRM and sales performance software is advantageous
  • High level of proficiency in English – an additional international language will be advantageous
  • Competitive salary, commensurate with experience
  • Access to company benefits and staff discounts
  • Professional development and career growth opportunities
  • Inclusive, values-driven company culture
  • An opportunity to contribute meaningfully to a premium hospitality brand during its exciting growth phase
24 Jul 2025;   from: careers24.com

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