Description:
MINIMUM REQUIREMENTS:Bachelors degree required in marketing or related qualification Previous experience in complex stakeholder environments including a proven track record of accomplishment in a matrixed, fast-paced, rapidly growing, and customer centric environment Post graduate or advanced degree will be an added advantage 10+ years of experience in marketing and communications with brand-oriented organisations or organisations in corporate marketing of which 5 years must be in marketing and communications with brand-oriented organisations or organisations in corporate marketing at executive level. 10+ years of experience in planning, developing and launching of products/services. Minimum of 10 years of business and/or consulting experience Previous senior management position in an organisation which included direct reports. A proven ability to lead transformation and turnaround initiatives experience. RESPONSIBILITIES:
Contribute to the development of and operate according to the organization 5-year strategic plan and annual business plan. Develop, implement and manage the Marketing and Communications Strategy
Translate the 5-year strategy into annual plans and budgets. Develop and implement the Marketing and Communications strategy and budget aligned with the overall Brand SA business plan for the year. Facilitate EXCO and stakeholder input to ensure buy-in on the M and C strategy. Finding creative ways to achieve more with less (e.g. sponsorships) Recruit matched marketing funds from the private sector Invoke inspiration through the marketing and communications strategy to inspire stakeholder buy-in and current and future employees to work for organization Ensure recruitment and management of suppliers for marketing and communications. The marketing and communications strategy must lead to the creation of corporate messaging and targeted marketing and communication methods to drive and influence company goals of building organization and reputation To ensure that the marketing and communications strategy (including a fundraising and resource development strategy, brand position and value positioning strategy) is translated into a framework and then cascaded to relevant employees so that they understand how they must develop their action plans. Identify market/customer opportunities, manage positioning strategy and develop supporting tools for the Strategic Partnering and Market Expansion initiatives Generate innovation in the activation of strategy to be more effective in achieving organization Input into research strategy and briefs for the brand intelligence function of the organization Develop marketing and communication action plans to bring the strategy alive (including an issue
04 Jul 2025;
from:
gumtree.co.za